"The session set the tone and gave us a path forward. Mellissa got everyone on the same page and helped the team understand why this work matters."
Melanie StrohDirector of Hotel SalesThe Westin Los Angeles AirportAbout DuckPunk
The strongest brands are built on alignment, not amplification.
DuckPunk exists for companies that want to say what they mean, mean what they say, and build enough internal coherence to make the promise real.
Point of View
The strongest brands are not louder. They are truer.
A brand becomes fragile when it depends on messaging the organization cannot support. DuckPunk helps leadership teams connect narrative, operations, employee experience, customer experience, and executive decision-making into a coherent whole.
Real authority is built when leadership intent, operational reality, employee experience, and customer experience reinforce one another. We help leaders identify where those elements diverge and create the conditions for trust.
Why DuckPunk Exists
Most firms help organizations communicate better.
DuckPunk helps organizations ensure the business can support what it communicates.
Because visibility doesn't create misalignment. It reveals it.
Founder
Mellissa Tong is an Enterprise Narrative Architect and the founder of DuckPunk Productions.
Her background spans broadcast journalism, feature films, television commercials, executive communications, and enterprise storytelling initiatives.
Over the past 25+ years, she has worked with organizations including McDonald's, Wells Fargo, Verizon, Nissan, Old Navy, and public-sector agencies.
Today her work focuses on helping organizations align leadership intent, operational reality, stakeholder experience, and communication before high-stakes visibility moments.
Selected Clients
Recognition
Clio Award • Addy Award • Multiple Telly Awards • Best of Business in Video Production (10 Consecutive Years)
Certifications
WBE • MBE • DBE • WOSB • SBE
What Clients Say
"Mellissa and DuckPunk delivered two award-winning Nissan campaigns that made a memorable impact within the younger Asian American community. The quality of work was exceptional, and Mellissa consistently found solutions."
Vivian Lau GuerreroVP / Production DirectorAmerasia"I've worked with Mellissa and DuckPunk for more than five years. Mellissa has a remarkable ability to extract the essence of a business and turn it into effective marketing. The most recent direct mail campaign she produced increased our inbound inquiries by more than five times."
Hank OrtizPresident of ArborNote"Mellissa listened carefully to what I was saying—and what I wasn't saying. Through a series of insightful questions, she helped me get to the true essence of my project and articulate its purpose in a much more powerful way. It was a level of clarity I could never have achieved on my own."
Lynn MurphyAuthor"Working with Mellissa helped me bring clarity and focus to my business. She identified what was missing, sharpened my message, and helped transform it from something too general into something that truly connected with my audience. I applied what I learned and began attracting new clients as a direct result."
Case AllenExecutive Coach"What sets Mellissa apart isn't just her years of experience. It's her ability to see what others miss. She digs beneath the surface to uncover what truly connects with people and transforms good marketing into something that genuinely moves."
Antonette VanasekInsurance Advisor